Archive for August, 2006
Wednesday, August 30th, 2006
Sometimes Australians feel a little insignificant. We are on the opposite side of the world to where all the big stuff is happening. We're isolated, we're small and alone.
However, this does provide a boon for PR types looking to make something utterly boring, newsworthy. This is because it's quite easy ...
Posted in Australian Media, Humour | 4 Comments »
Tuesday, August 29th, 2006
I'm sure you're all aware of the debate about the rise of Internet English and the effect it's having on grammar.
Personally, while text message grammar irritates me, I'm not worried about it destroying grammar. Kids these days are communicating using the written word in fun new ways - that's gotta ...
Posted in Australian Media, writing | 11 Comments »
Monday, August 28th, 2006
Had a brief meet-up today with Cameron Reilly and Mark Jones, who were up in Sandshoe City for the PANPA Conference.
It was great to meet these guys. I've been lurking at their blogs for some time and they're two of the leading minds on social media Down Under.
Cameron is the ...
Posted in Australian Media, Blogging, Podcasting | 2 Comments »
Sunday, August 27th, 2006
This is my 100th post at Young PR, and I’d like to use a Cricket analogy to celebrate my century.
A batsman reaching his century in a cricket match is a big deal. After scoring that magical 100th run a batsman will pause to celebrate, and will acknowledge his teammates and ...
Posted in Blog Admin, Blogging | 23 Comments »
Thursday, August 24th, 2006
Here’s the story of how I got my first job – for the interest of all the young PR’s out there.
Landing my first job involved no application forms, interviews or contracts; but it did involve a bottle of red wine, a handshake and the minor matter of 4 years of ...
Posted in Networking, New Practitioners, Students, Workplace Issues | 8 Comments »
Tuesday, August 22nd, 2006
I’ve been a blood donor since I was 16 – and I’ve also always been pushing my mates into donating as well.
Very few people actually give blood (the majority scared off at the thought of needles) yet there is always a great need for donors and the process is easy ...
Posted in Blogging, Online PR, Podcasting | 5 Comments »
Saturday, August 19th, 2006
Shel Holtz and Neville Hobson had an extremely interesting discussion about astroturfing and PR ethics on FIR #163 (at 41:00)
Neville does a great run down of the anti-astroturfing campaign to date, and calls on the big PR agencies and associations to support the campaign.
Sheville are requesting listener comments on PR ...
Posted in Anti-Astroturfing, Media Ethics, Online PR, Podcasting | No Comments »
Saturday, August 19th, 2006
A Sydney plastic surgeon has been awarded compensation after a web designer buggered up his website with poor grammar and inappropriate pictures of naked people.
From today's SMH:
The Consumer, Trader and Tenancy Tribunal heard that Ms Fitzgerald posted images of naked women on Dr De Torres's site and the text she ...
Posted in Australian Media, Humour, Online PR, writing | No Comments »
Friday, August 18th, 2006
I've long advocated for young PR's to make a habit of reading the newspapers every day.
It will teach you a lot about the media and the world, and believe me current affairs gets really interesting once you get into it.
It's important for PR's to have an extensive general knowledge - ...
Posted in Australian Media, New Practitioners, Students | 3 Comments »
Wednesday, August 16th, 2006
“With courage you will dare to take risks, have the strength to be compassionate, and the wisdom to be humble. Courage is the foundation of integrity.â€
Keshaven Nair
This post is for the big PR agencies – it is an appeal to their courage.
The anti-astroturfing campaign has started some great conversation ...
Posted in Anti-Astroturfing, Media Ethics | 3 Comments »